Phuket

Thailand’s most famous island paradise has no shortage of options for those who crave luxury and exclusivity. From opulent full-service villas and acclaimed fine-dining restaurants to elegant bars and decadent spa treatments, the sophisticated side of Phuket awaits discovery.

Accommodations

While Phuket’s beaches draw sizeable crowds, real luxury in Phuket can be found in the island’s finest resorts and private villas. Let yourself be tended to with panoramic views, plush amenities, and the best in warm Thai hospitality.

Restaurants

No longer limited to street food and tourist favorites, the fine-dining scene in Phuket showcases the future of gastronomy. Fusion cuisine and modern takes on traditional Thai and European specialties are among the finest selections on the island.

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Bars

The vibrant nightlife scene in Phuket has expanded to include upscale experiences at bars and nightclubs. Chilled-out beach clubs, rooftop bars, and hidden speakeasies have become the best places for bespoke cocktails and great company.

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Wellness

What is an island paradise in Thailand without its spas? The most lavish spas in Phuket offer more than just massages and facials, but a full wellness experience designed to heal body, soul, and spirit.

Experiences

Yacht charters and private jet travel are just the beginning of the high-end experience in Phuket. Discover new flavors, explore one-of-a-kind artistry, and come face-to-face with the intersections of the past, present, and future.

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What Makes PHUKET Extraordinary

While a trip to Phuket might mean endless days on the beach for some, discerning travelers know better than to spend their days lounging under the sun. The island’s rich history, natural beauty, and cultural influences invite many guests to explore immersive yet elegant experiences beyond the usual boundaries.

1. Accommodations

Phuket is known for its wide range of premium accommodations such as beachfront resorts and full-service private villas. These accommodations offer amenities from private infinity pools to panoramic sea views.

2. Restaurants

The fine-dining scene in Phuket not only features a diverse range of cuisine specialties, but also world-class excellence in gastronomy. Here you will find modern takes on Thai cuisine as well as experiments with different culinary methods.

3. Wellness

Spas in Phuket have evolved into full wellness centers that cater to overall healing, not just self-care. Healing powers are harnessed through techniques such as Thai massage and traditional Chinese medicine, and holistic wellness programs address inner and outer well-being for all ages.

4. Bars

Those who crave top-shelf bespoke cocktails can find their own place in Phuket as well. Whether they’re relaxing at the beach club or enjoying the sunset from a posh rooftop, Phuket’s bars are the best venues to experience tropical mixology at its finest.

5. Experiences

If you’ve thought about snorkeling at a secluded beach, coming face-to-face with a gentle elephant, or learning how to make your own tropical cocktails, Phuket is the best place for these experiences. With private tours, chartered yachts, and other bespoke services, it’s possible to explore the best of Phuket on your own terms.

 

Places to See

Phuket itself is a study in contrasts, where the natural beauty of the rainforests and beaches mingle with historic architecture and magnificent temples. These contrasts make the best of Phuket stand out even more against the usual tourist hangouts.

Kamala Beach

The upscale cousin to the more popular Patong Beach on the west coast, Kamala Beach is home to many of Phuket’s finest establishments. Here you will find the famous Café del Mar beach club, as well as a number of sophisticated restaurants. Kamala is also home to the Millionaire’s Mile, where sumptuous villas look out toward the spectacular sunset.

Kata

An emerging gem on Phuket’s southern coast, the Kata area’s newest developments include posh villas, exciting restaurants, and an elegant bar scene that rivals other locales on the western coast. These attractions are within a short walking or driving distance from the beaches themselves.

Cape Yamu

Phuket’s current gold standard in exclusivity has turned the island’s eastern coast into a private getaway, with luxury villas created by renowned architects from around the world. A luxurious resort, nearby restaurants, and estate-only facilities adds to the charm.

Phuket Old Town

Far from the crowded beaches, the former urban center of Phuket now stands as a testament to its history. More than just the Sino-Portuguese architecture, however, Phuket Old Town is also home to a thriving scene of creatives as well as a haven for coffee shop lovers.

Phang Nga

Technically a separate province from Phuket, Phang Nga is a thirty-minute drive from Phuket International Airport and the location for Phuket’s up-and-coming luxury establishments. Beach clubs, private villas, and even Michelin-starred restaurants have made the shores of Phang Nga their home.

 

Experiences to Try

More than just visiting the places to see and be seen, luxury experiences in Phuket lean more toward the immersive, the better to experience the island’s unique culture and natural resources. These experiences can be tailored for utmost exclusivity for more personalized encounters.

Island Hopping

Private yacht charters in Phuket can take visitors out to explore archipelagoes such as the Phi Phi Islands, the Similans, and the islands of Ao Phang Nga. These neighboring islands are home to the most pristine beaches as well as amazing marine life. Guests can also use these trips to take on adventurous activities such as hiking and jet skiing.

Helicopter Tours

For a different perspective of Phuket’s coastline and the neighboring islands, try experiencing a helicopter tour. View all the major sights in and around Phuket while rising several feet overhead, making for an experience that’s hard to duplicate.

Temple Visits

A visit to a temple in Phuket is always a must, but in order to truly appreciate their importance, schedule a trip for the early morning when crowds are scarce. There you can explore the spots with the best views, as well as interact with monks who may give their personal blessings.

Night Market Tours

Night markets in and of themselves may not seem glamorous at first, but a trained guide can assist guests in navigating these venues for the best souvenirs. Live entertainment and a diverse array of street food can make the experience even more exciting.

Muay Thai Boxing Matches

The national sport of Thailand can now be experienced in air-conditioned stadiums, where locals and visitors alike can follow the action from the beginning. These matches provide a combination of physicality and spirituality, with a dash of contemporary local culture sprinkled in.

Cooking and Mixology Lessons

The only thing better than tropical cocktails and sumptuous food is learning how to make these specialties on your own. Whether you’re taking notes from a private mixologist or discovering new flavors with a professional Thai chef, these sessions take the concept of “must-taste” in a new direction.

Elephant Sanctuary Tours

A true “elephant experience” in Phuket involves an ethical approach that respects both the natural habitat and personal space of these gentle beasts, some of whom have experienced significant challenges and abuse from past caretakers. A private tour can enhance respectful understanding of these animals, far from the usual crowds.